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[EXPERT TALK] Talent branding with Flipkart’s Richa Telang

[EXPERT TALK] Talent branding with Flipkart’s Richa Telang

Talent branding is one of the emerging and challenging facets of recruitment. Interestingly, a lot of younger companies are doing a great job at this as compared to traditional brands. Flipkart is one of India’s top e-commerce marketplaces taking on the might of global rivals. They recently revamped their career site with a lot of great additions. Not only is the experience rich, it is also right on the money. We spoke to Richa Telang, Head of Talent Branding at Flipkart on her journey of building this new age career site and creating a grand new experience for their audience.

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Culture and Talent Branding—Do it right.

Culture and Talent Branding—Do it right.

Culture, at large, doesn’t quite have a definition. Everybody is trying to define theirs. For instance, a country’s culture is defined by the youth as restricted, by foreigners as colourful, by some, corrupted and the list goes on. Nobody has a clear answer. They are all just perceptions.

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